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Interim Product Leadership and Team Extension for a Retail Mobile App

Interim Product Leadership and Team Extension for a Retail Mobile App

Interim product management for an international retail chain's customer mobile app, plus a team extension with architects, product managers, developers and testers.

Project overview

Product dashboard and mobile app preview

The client is a leading international retail chain. The project was delivered under NDA. Devcity took over interim product leadership of the customer mobile app and extended the client's team with key roles.

Challenge

The mobile app is the main touchpoint with the brand for millions of customers. Fast feature development and high stability demands required strong product leadership and an immediate capacity boost without lengthy internal hiring.

Our role and solution

  • Interim product management – roadmap, prioritisation and alignment between business and technology
  • Solution architects designing scalable integrations with retail systems
  • Product managers running discovery, user testing and delivery
  • Mobile and backend developers accelerating feature and API development
  • Testers and QA engineers ensuring thorough testing before every release

Outcome

More stable and predictable releases, a faster path from idea to production and reliable app operation even at peak times. We smoothly handed over leadership and know-how to the client's in-house team.